Social Media

LCM 25th Anniversary Campaign

Project included updating current logo within brand standards to highlight the 25th anniversary.

LCM LOGO

NEW LOGO DESIGN FOR ANNIVERSARY

Collaborated with Marketing Team at LCM. They shared the content with me and I designed a template that is consistent for each post that is shared on Instagram and Linked-In once a week for 25 weeks. The design includes a visual timeline to represent the year of the post.

Adobe Illustrator File for LCM Social Media

The design template strongly relies on layers to guarantee consistency across all posts. Above is a screen shot showing the layers. As you can see there are so many layers, not all can be captured on one screen.